Color me Pink (or Red, or Yellow…)

We all know that Red is the color of love. And that White symbolizes purity. But what does Purple represent? What is the message of the color Green? How do our minds and emotions react to and interpret the intent of Orange?

Chromotherapy, or color therapy, is a relatively new branch of psychology dealing with how our psyches interpret and respond to differing frequencies in the visible radioactive spectrum. Or, in simpler terms, it is the study of how different colors make us feel.

For those of us in the floral trade, interpreting and influencing color meaning is a big part of the ‘daily grind’. Understanding the emotional reaction brought on by various colors or color combinations is paramount to designing stirring and fetching floral bouquets and designs.

While the study of color meaning is a varied and nuanced field that can take years to fully grasp, there are some simple and standard color meanings that anyone can understand.


Red is a passion color. It symbolizes excitement, vitality, and aggression. It stimulates increased heart rates, respiration, and a heightening of the nervous system.

florist in toms river


Orange is a happy, hopeful hue. It symbolizes joy, energy, and ambition. It has been known to increase the flow of oxygen to the brain producing a feeling of invigoration.


The color Green illicits thoughts of wellness and harmony. Green is largely considered to be the most calming and soothing of the colors.


Blue is a comforting and confident color. It represents wisdom and security. Blue ranks right after Green in its ability to induce a mellowing effect.

florist in toms river


The color Purple is historically associated with exclusivity and royalty. Purple is a luxurious, sophisticated hue of deep complexity. It illicits feelings of stability and power.


White conveys elegance, sophistication, and purity. It is a clean and innocent color that makes us feel comforted and buoyant.


Long associated with the sun and its life-giving warmth, yellow is the age-old spokes-color for warm feelings of friendship and optimism.

Add some Color to your Life

Swing by Skip’s Toms River Florist and Gifts in Ocean County to see how our professionally trained florists can unlock to potential of colors with elegant and expertly designed floral arrangements and bouquets. Skip’s Toms River Florist and Gifts is a third generation, family-owned florist offering only the highest quality flowers. At Skip’s Toms River Florist and Gifts we believe that there is a color for every mood. Let our friendly florists help find the perfect color for yours!

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